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Inverted Pyramid for Career Storytelling

By June 1, 2021June 7th, 2021career storytelling, Resumes

𝐇𝐚𝐯𝐞 𝐲𝐨𝐮 𝐞𝐯𝐞𝐫 𝐜𝐨𝐧𝐬𝐢𝐝𝐞𝐫𝐞𝐝 𝐭𝐡𝐞 𝐬𝐢𝐦𝐢𝐥𝐚𝐫𝐢𝐭𝐢𝐞𝐬 𝐛𝐞𝐭𝐰𝐞𝐞𝐧 𝐜𝐚𝐫𝐞𝐞𝐫 𝐬𝐭𝐨𝐫𝐲𝐭𝐞𝐥𝐥𝐢𝐧𝐠 (𝐯𝐢𝐚 𝐚 𝐫𝐞𝐬𝐮𝐦𝐞) 𝐚𝐧𝐝 𝐚 𝐧𝐞𝐰𝐬 𝐚𝐫𝐭𝐢𝐜𝐥𝐞?

Give me a minute to explain …

𝐀 𝐧𝐞𝐰𝐬 𝐚𝐫𝐭𝐢𝐜𝐥𝐞 starts with an attention-grabbing headline, subheadings, and compelling copy to hook and engage readers.

𝐓𝐡𝐞 𝐬𝐚𝐦𝐞 𝐚𝐩𝐩𝐫𝐨𝐚𝐜𝐡 𝐢𝐬 𝐚𝐩𝐩𝐥𝐢𝐞𝐝 𝐭𝐨 𝐜𝐚𝐫𝐞𝐞𝐫 𝐬𝐭𝐨𝐫𝐲𝐭𝐞𝐥𝐥𝐢𝐧𝐠.

A good story is about something the audience decides is interesting or important. A great story often does both by using storytelling to make important news interesting.

𝙔𝙤𝙪𝙧 𝙧𝙚𝙨𝙪𝙢𝙚 𝙨𝙝𝙤𝙪𝙡𝙙 𝙩𝙚𝙡𝙡 𝙩𝙝𝙚 𝙐𝙉𝙄𝙌𝙐𝙀 𝙨𝙩𝙤𝙧𝙮 𝙤𝙛 𝙔𝙊𝙐. If the content in your resume could apply to anyone in your field, you need to rethink it. Anything can be news … Is your career story newsworthy? Does it scream “HIRE ME!”

PRO TIP: A good resume applies the ‘Inverted Pyramid’ principle borrowed from journalism for effective content.

You have literally seconds to ‘hook’ your reader, so the first words on your page (the top third of your resume) and the structure of your copy are incredibly important.

This way if someone only reads half your resume they still leave having consumed your key messages.

Read our article on career storytelling here https://Command Your Audience through a Story-Based Resume

Are you ready to take your career documents to another level? At Total Resumes, we create story-based documents for executives and aspiring leaders worldwide. With a 99% client interview-winning success rate, we are well-placed to help with your career advancement. Check some of our work here: https://www.totalresumes.com.au/samples-of-our-award-winning-work/

Author Carolyn Whitfield

6X TORI-Winning, Multi-Certified Resume Master & Coach ★ 12+ Yrs Expertise ★ 98% Client Interview-Winning Success Rate. As an executive resume expert who has carved a strong reputation in the resume industry, I’ve helped thousands of rising stars and executives worldwide ascend to the next step on the career ladder.

More posts by Carolyn Whitfield

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